Sonic Branding Studio · Amsterdam

Sonic branding studio in Amsterdam: sound that makes your brand unmistakable

We create music and sonic identities for brands, from the first idea through to broadcast ready delivery. Based in Amsterdam, working internationally.

What we do

Our services

Four services, from a complete audio identity to a single mix.

1

Sonic branding & identity

Complete audio identities: sonic logos, brand anthems, UX sound and the guidelines that keep them consistent. The audio counterpart to your visual identity.

About sonic branding
2

Music for advertising

Custom composition, re-recordings, sound design and music supervision. For everything from six second social cuts to full campaign films.

About music for advertising
3

Mixing & mastering

Mixing, mastering, post sound and stock audio treatment. Finished to broadcast specification.

About mixing & mastering
4

Audio post production

Dialogue editing, ADR, sound design, delivery. All the sound work between picture lock and broadcast.

About audio post production
Why sound matters

The case for sound

What the research says sonic branding does for recall, trust and how well a campaign performs.

8.53×
Ads using sonic brand cues are 8.53× more likely to be high performing than visual-only ads.
77%
77% of customers found the brand more trustworthy within 12 months of it launching a sonic identity.
3.44×
Audio assets are 3.44× more effective than visuals alone at producing a high performing ad.
Selected work

Selected work

Campaign music, audio identities and broadcast mixes. For museums, NGOs and brands you'll find in the supermarket.

View all projects
UnileverBoskaMuseumverenigingKnorrNHSMuseumweekMuseumkaartDoctors Without BordersNationaal Comité 4 en 5 meiBarterVrijheidskwartierUnileverBoskaMuseumverenigingKnorrNHSMuseumweekMuseumkaartDoctors Without BordersNationaal Comité 4 en 5 meiBarterVrijheidskwartier
About the studio

About the studio

We always start with the same question. What should this brand, or this campaign, sound like? Then we write, design the sound and mix it. And we keep testing until it works in a shop, on a phone and on TV.

Every brief gets its own team of composers, sound designers, editors and mixers. The studio itself is small, and that's on purpose. You talk to the people making the sound, not to an account manager.

More about us
Microphone in Studio ZK, Amsterdam
Common questions

Frequently asked questions

Sonic branding, also called audio branding, is the strategic use of sound and music to express a brand's identity. This includes sonic logos, brand anthems, UX sounds and full audio guidelines that work alongside your visual brand. Think of it as a house style in sound, the audio version of your logo and colour palette: a brand sound you carry into every ad, app, store, podcast and event.

Depends on what you need. A sonic logo can be done in a few weeks. A full sonic identity or an ad campaign usually takes 6 to 10 weeks from briefing to final delivery, review rounds included.

Especially then! According to Ipsos, sonic cues are only around 8% of brand assets, even though people remember them better than visuals. 60% of consumers say music in marketing sticks more than what they see. Most brands haven't claimed a sound yet. Get there first and you've got the space to yourself.

First we sit down together to get the brief sharp and pick a direction. Then it goes: first compositions, your feedback, revisions, final delivery. We agree on the planning up front, so you won't get surprised at the end.

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